Communications that drive growth
At Leopard PR, we deliver targeted PR and media strategies designed to put Africa’s most ambitious companies and innovators in the spotlight. Whether you are shaping your brand story, building authority, or managing reputational challenges, our services give you the visibility and confidence to grow in Africa and around the world.
Our services
Strategic Media Relations
We connect you with the right media to tell your story where the commercial impact will be greatest. With strong networks across Africa and leading international publications, we secure coverage that elevates your profile, builds your reputation, and delivers tangible commercial results.
Thought Leadership Positioning
Founders and executives are at the heart of the brand story. We help you become a recognised authority in your sector through opinion pieces, interviews, keynote speaking opportunities, and expert commentary on prominent media channels.
Content Creation & Copywriting
Compelling stories need compelling words. From press releases to feature articles, reports, and speeches, we craft clear, persuasive content tailored to journalists, investors, and customers.
Crisis Management & Reputation Protection
Every business faces challenges. We act swiftly to protect your reputation with strategies that anticipate risk, give confidence to stakeholders, and keep you in control of the narrative.
Experience across
key industries
Our expertise spans a wide range of industries, giving us the flexibility to adapt to different business models and audiences. We have worked with:
Established financial
institutions and fintechs
International
consultancies
High-growth
start-ups
Innovative technology
companies
From Africa to the world
We don’t just help you succeed at home – we help you expand abroad. With strong connections in Asia, the Middle East, the United States, and Europe, we position African brands to reach new markets, attract international partners, and compete on the global stage.
Your questions answered
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Both. Leopard PR partners with African companies looking to expand their global visibility and with international brands entering African markets. As well as African companies, Leopard PR has worked with firms based in the UK, US, the Gulf, South Korea, and Japan to enhance their brand awareness on the African continent.
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We offer a full-suite PR service, from media relations and thought leadership to brand storytelling and event visibility. Our work includes crafting narratives that position brands and executives as leaders in their industries, building communications strategies that drive credibility, trust, and growth.
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Every partnership begins with a discovery session to understand your goals, audiences, and positioning. We then develop a tailored PR strategy, outlining your key messaging, media targets, and success milestones. Once aligned, we then move into execution: building momentum through consistent storytelling, thought leadership, and targeted visibility.
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We focus on meaningful commercial outcomes, not just media mentions. That means tracking how your brand reputation evolves, the quality and relevance of coverage, engagement from target audiences, and visibility among decision-makers. We also provide clear reporting and insights that show how PR contributes to brand growth, influence, and commercial success.
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Both. Most clients engage us on a retainer basis for sustained visibility and strategic consistency, but we also take on select shorter-term projects, such as event communications, product launches, or thought leadership campaigns.
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We keep things efficient. You’ll be involved at key strategic moments — such as refining messaging, approving content, or participating in media interviews — but we handle the heavy lifting. Our goal is to make PR seamless, so you can stay focused on leading your business while we amplify your story.
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Yes. Leopard PR operates across the continent, leveraging deep local insight and a network of trusted media partners in every African country.
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Absolutely. Leopard PR regularly secures coverage in leading global outlets. Our team has strong relationships with tier-one international publications, with our clients regularly featuring on platforms such as the BBC, Reuters, Financial Times, Bloomberg, and The Economist.
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Yes. We offer tailored media training to help you communicate with clarity and confidence. Whether it’s a live TV appearance, podcast, or international conference, we ensure your message is sharp, authentic, and aligned with your broader positioning goals. Media training is offered at no additional cost for our retainer clients.
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Our fees vary depending on the scope of engagement. We design each partnership to align with your strategic objectives and resources. If you’re looking for high-impact PR that builds credibility and visibility across African and international markets, we’ll craft a plan that delivers measurable results, in a cost-effective and transparent manner.
Your story
deserves to be heard
Whether you’re expanding into new markets, conducting a fundraising round, or seeking to enhance your visibility and credibility, Leopard PR is your partner in building a powerful narrative that helps you achieve your commercial goals.